Hot Take: It’s Never Too Early to Build Community

Read Time: 42 Seconds.

Social media is fast.

Like really fast.

One day you’re at the top of the world.

But if you’re gone for a month,

no one remembers who you are.

You see, people today no longer just buy into brands—they buy into belonging.

So utilizing this is the next step in future-proofing your brand.

What’s left when you step away from the camera for a week?

It’s the community you’ve built.

The vision that you and your followers share.

The shared identity that binds your audience together.

But when do you start—

1,000,000 followers?

100,000 followers?

10,000 followers?

No, it’s where you’re at right now.

It’s never too early to build that community around your cause.

So.

What’s your mission statement?

Here’s ours.

Own Your Narrative. The Creatorverse empowers creators, founders, and brands to scale passionate communities by learning from the inspiring successes of authentic creators and brands that did storytelling their own way.

- Us

how: address your audience’s shared dreams 🏅

Adam Boro built his brand on adventure and self-discovery.

He’s just your everyday guy who:

  1. graduated from school

  2. grabbed his iPhone

  3. hit the road

and documented every step of his journey.

But it wasn’t just about the travel.

It was about pursuing freedom, challenging the norms, and inspiring others to do the same.

From day one, Adam's mission was clear:

to show that anyone, anywhere, could live a life of adventure without expensive gear or fancy equipment.

And his content resonated.

Today he’s almost at 2M followers.

But his following isn’t just a passive audience.

He’s built a movement of people inspired to take risks and redefine success on their own terms.

The connection to this shared dream is why Adam’s brand endures.

Read the rest of the Adam Boro case study with Creatorverse Pro.

inspo reel 🎣 

  • Caleb Shaw cooks it with an authentic story, puns, and seamless product placement.

  • @__we_love_you keeps the audience hooked by piling up unanswered questions until later in the video.

  • This video by @sodakhtar is deeply relatable to his audience, has an eye-catching hook, and is filmed in one shot on his iPhone.

Reply to this email with any of your biggest video inspirations and we’ll break down why they performed so well~

Anyway, thanks for showing up this week. We’ll see you in 7 days :).

Sincerely,

Thomas @ The Creatorverse